AWeber is one of the most popular email marketing tools, with over a million active monthly users. It’s an all-in-one platform that allows you to create and send beautiful, personalized emails to your audiences.
While AWeber’s design is clean and uncluttered, there are a few ways you can dress it up and give it a more personal vibe. One of the simplest ways is to add a background image to your emails. The more information you have about your subscribers, the more you can tailor your emails to be relevant and interesting. Adding a background image is a great way to capture your audience’s attention and keep them engaged with your communications.
Why Should You Add A Background Image To Your Emails?
The background image in your email can be anything from a simple photo to a full-blown infographic wall-o-gram. It depends on your skill level and what you want to achieve with your email. A simple photo on an email can be effective if you want to create a mood or convey a sense of urgency.
If you have a lot of information you want to share, a background image can be an incredible tool to display it on. You can create a mood of leisure and relaxation with a beach scene or a mountain landscape as your background.
The most important thing to keep in mind is that you want your background to compliment your email’s content. Make sure that the images you select are consistent in tone with the rest of your campaign. If there is no relation between the two, it’s like having two separate marketing messages. One thing leads to another, but they don’t necessarily have to. A badly done or contrasting combination can ruin an otherwise great email campaign.
Basic Image Guideline
When it comes to adding a background image to your email, the sky is the limit. You can choose from thousands of stock images and alter them in any way you see fit. To find a perfect background image to fit your needs, simply search for the element you want to incorporate and filter your search results by the size you require. You can also try using a free stock photo bank such as `FreePhotos` to find unique and customizable images for your campaigns.
Advanced Image Guideline
If you’re looking for more guidance than the basics, you can check out our guide to creating an infographic email design. It covers everything from planning the email’s content to using the right tools to make it happen. If you’re looking to spice things up a bit, this is the perfect place to start.