We know how frustrating it can be when your email marketing service fails to deliver. When this happens, it’s usually a result of one (or more) of the following:
- A typo in your first name
- The word “Aweber” is spelled wrong
- The company that provides your email marketing service is having server issues
- Something’s wrong with your email client’s connection
- You’re subscribed to too many boring newsletters (our specialty)
- You’re always flagged as a spammer (because you ask a lot of questions and provide amazing value)
- Your account is too new (or too old)
Since the beginning, we’ve offered the best support possible. That’s why we’ve been around for 12+ years and still going strong. But sometimes, a user experience (UX) issue can trip you up. And when this happens, fixing it can feel almost overwhelming. So let’s take a look at how you can fix your AWeber first name in your profile.
Check Your Name
The first step to fixing your AWeber first name in your profile is probably the most important step you’ll need to take: Verify that the email address is correct. Before you make any other changes, you need to make sure that you’re sending out effective marketing emails to your targeted audience. Fortunately, we’ve got your back here. When we receive a complaint about a misspelled name, the first thing we do is look at the name spelled out in the complaint.
Here’s what we mean: Say you’ve changed your first name from Jane to Jayne. If a customer emails you with a complaint related to Jane (the missing “e” or the typo), you’ll need to go back and change it to Jayne (or whatever you prefer). This is how easy it is to fix an email address with us. Simply go to your account, and under “Contact Details,” you’ll see an option to change your first name.
This is also why we suggest that you change your username as well. When customers email you with a complaint, it often has to do with a misspelled name or the fact that it’s the same as your email address. If you’ve used the same email for your username and for your first name, changing the email and username will fix the problem.
With so many different ways to spell AWEBER, it’s important to keep in mind that the spelling you choose will affect how your emails are delivered. Since we’ve been around for 12 years and still going strong, we know how frustrating it can be when you’re trying to find information on a specific topic and all you get are irrelevant results that don’t help you at all.
For example, if you’re trying to find information on how to grow a business email list, you’ll probably get a whole lot of results that include the word “Aweber” spelled incorrectly. These results won’t help you at all because you won’t be able to tell what they are. You won’t be able to tell if it’s an autoresponder, a marketing automation tool, or just an email marketing service provider. So to make sure you get the best results from your search, be sure to check the spelling of both your first name and the name of the company that provides your email marketing service (if any).
As you get more and more experience using AWeber, you’ll learn how to recognize these common spelling errors and how to avoid them. But until then, if you think that you or a customer may have gotten a false positive from an incorrectly spelled name, simply go back and change it. It’s that simple.
The Right T-Shirts
When we first launched our Affiliate Program, we had no idea what the term “affiliate marketing” meant. But as time went on, we learned and tried different strategies to grow our business. One of the biggest mistakes we made was not investing in the right t-shirts for the affiliate marketing industry.
Back then, whenever we’d go to an affiliate marketing events or seminars, the attendees would always ask us, “So, what’s the purpose of your shirt?” And we’d have to tell them that we were an affiliate marketer and that our shirt’s design and color coordinated with the fashion industry. Since then, we’ve invested heavily in t-shirts with unique designs and catchy slogans for our affiliates. And it really does help increase brand awareness and drive traffic to our website. This is something we recommend for all affiliate marketers.
Cut Off Excessive Emails
Many email marketing services limit the number of promotional emails a user can send out. And while it’s important to stay connected with previous customers, if you’ve gone through too many automation emails, it can be difficult to find the time to stay in touch with your most important contacts.
The remedy here is pretty simple. If you use a tool like MailChimp or Campaigner, you can create automated emails that can be sent out at any time. You don’t need to be manually sending out bulk emails to your list. Instead, you can use these tools to send out automated emails at pre-set times. So if you’ve got something you need to get out there quickly, use an automated email service or create a simple auto-responder with a catchphrase like, “Thanks for signing up!” or “Check out our new products!”
Customize Your Signature
When we first launched AWeber, we didn’t have all that much experience. So when customers would email us with questions about the platform, instead of answering their questions, we’d often end up asking them. This made sense at the time because we were trying to understand how to use the platform in the most effective way. But now that we’re more experienced, we realize that we could have saved a lot of time and effort if we simply answered their questions and helped them as soon as we could.
One of the things that makes AWeber stand out is that you can customize almost everything about it. Want to add a little flair to your emails? You can use all the colorful fonts, bold text, and tables you can think of. Not satisfied with the standard greeting used by most email marketing services? You can use the platform to send out a personalized message. And if you really want to add some flair to your emails, you can use special fonts, colors, and designs that are only available to you through the customization options.
Customization is one of the biggest reasons why AWeber is so popular. Not only can you design the emails you send out, but you can also design the landing pages your website visitors see when they arrive there. Want to add a little something special to your webpages to draw more traffic to them? No problem. Simply go to your website and under Design, click on HTML template and choose a template. Then, click on Modify and upload a font, graphic, or both. Now you can add some personality to your webpages by using the tools at your disposal. And did we mention that you can use all the templates and designs for free? We think that’s pretty cool.
Make Use Of Video
Did you know that people are 80% more likely to purchase a product or service after seeing it presented in video format? This means video is the new static image when it comes to online marketing. And since we live in a world where people are more likely to spend their time watching YouTube videos instead of reading text-based articles, video content is bound to grow.
If you’re not a content creator, it can be tricky to know how to make the most of video in your marketing. But since we mentioned that people are 80% more likely to purchase a product or service after watching video content, let’s take a look at a few tips on how to make the most out of video in your marketing.
Use Short Videos
One of the biggest problems with videos when they’re used for marketing purposes is that they usually are too long. When someone is scrolling through their YouTube feed or Google News, they usually don’t have the time to sit through a 10-minute video. Keep this in mind when deciding how long your videos should be.
The ideal video length for internet users is between three and six minutes. Anything longer, and people might start to lose interest. If you want to create videos to promote your product or service, consider making them under three minutes to capture the attention of your audience. Did we mention that you can use YouTube’s new Videos feature to create short videos without having to shoot a whole video first? This feature was released early this year and makes it even easier to share short video content.