How to Use Affiliate Links in Your Email Marketing

The benefits of affiliate marketing are countless, but probably the most appealing one is that you don’t necessarily need to rely on one product to generate revenue. Instead, you can promote a variety of products and earn money from every single sale.

While there are many ways to make money with affiliate marketing, one of the simplest yet most effective strategies is to use affiliate links. When you promote a product through an affiliate link, the merchant provides the product or service at no cost to you. When a customer buys a product that was promoted with an affiliate link, the merchant pays you a commission.

The Many Different Ways To Use Affiliate Marketing

There are several different ways you can use affiliate marketing to make money, and below we will discuss a few of them.

1. Product review blogs

Product reviews are common on the internet, and a great way to generate revenue with affiliate marketing is to conduct product reviews for other businesses. Depending on the size of your audience, you could potentially earn money from home with this strategy.

In order to establish yourself as an authority on the subject, you will need to learn how to write product reviews. There are several different ways to do this, but the two most popular ones are to get paid per review or to get credited for the reviews you conduct. Once you are equipped with the knowledge needed to conduct reviews, you can look for merchants who are willing to pay you for your efforts.

2. Affiliate marketing for eCommerce stores

If you are looking to try affiliate marketing but don’t want to handle the whole sales process yourself, you can become an affiliate marketer of an eCommerce store. With this strategy, you will be providing customers with product links that will lead them to purchase items from a 3rd party merchant. As an affiliate marketer of an eCommerce store, you will receive commissions from every single sale that is processed through your affiliate link.

If you want to get started with affiliate marketing for eCommerce stores, you can use affiliate networks such as Commission Junction, Share-A-Sale, and Skimlinks to connect with vendors who are willing to pay you for referrals. Keep in mind: you will need to obtain a merchant account to conduct business via an eCommerce store.

3. Product reviews for online marketplaces

If you are reviewing products for online marketplaces such as Google Shopping, Amazon, or eBay, you can use the same methods discussed in the previous point to get product reviews for merchants. The main difference is that with this strategy, you are not necessarily providing customers with product information; rather, you are simply getting them to click a link (which may or may not result in a purchase).

Online marketplace review sites, like Google Shopping, are all the rage these days, and with good reason. Not only do they allow for more versatility when it comes to product reviews, but it’s also a proven fact that consumers prefer to purchase products from trusted sources. A great way to gain trust and build a rapport with your audience is to conduct product reviews for reputable organizations such as the Better Business Bureau. When you are provided with solid product information, it is much more likely that your audience will trust your recommendations and choose to do business with you.

4. Blogs covering related topics

Another way to utilize affiliate marketing is to establish yourself as an expert in a particular area and then use your expertise to promote other businesses or products within that area. For example, if you are an expert car mechanic, you could start a blog reviewing different types of cars or bikes. If motorcycles are your niche, you could review different brands or models of motorcycles or write an article providing in-depth information about motorcycling (e.g., how to choose a good motorcycle jacket, what maintenance procedures are necessary, and so on).

With your blog, you will naturally want to include some affiliate links since you will be monetizing other people’s content. When someone clicks on a product link and makes a purchase, you will earn a small commission.

5. Start an online store

If you are the creative type who loves to design digital products such as websites or mobile apps, you can start up an online store selling your designs. You will start by registering and setting up your store with a reliable eCommerce platform such as Shopify, Big Commerce, or Volusion. When customers make purchases from your store, you will earn a small commission.

The advantage of this strategy is that you don’t necessarily need to worry about distribution, since all of the selling takes place online. What’s more, you can start small and scale up as you grow your audience. Finally, if you are a one-person show, this strategy can be quite lucrative as all of the profits go directly to you.

The Many Benefits Of Using Affiliate Marketing

The benefits of utilizing affiliate marketing are numerous and largely depend on the type of person you are. For instance, if you are looking to boost your earnings with this strategy, you can do so by reviewing products that are relevant to your niche (e.g., cars if you are a mechanic, or knives if you are a chef), or you can choose to promote products related to your passions (e.g., travel if you are a fan of exotic destinations, or diet related products if you are a nutritionist).

Since you are not necessarily in the business of selling a particular product, you can promote a variety of brands and products without having to worry about whether or not you will make a sale. Plus, you can use the same methods to promote other businesses and products you discover or come across during your research period.

Another great thing about affiliate marketing is that you are not limited to a single product or service. Instead, you can promote an array of items including books, apparel, furniture, food, and travel. Plus, you can combine this tactic with others to form a powerful marketing mix.

In summary, if you are looking to boost your earnings with affiliate marketing, there are numerous options available to you. Simply find your niche, follow the guidelines laid out above, and you will be able to succeed in this endeavor.

Scroll to Top