If you’re looking for a fast-track to building a successful email marketing program from scratch, you’ve come to the right place. Below, you’ll find a complete step-by-step guide to getting started with a diamond email marketing program, including everything from setting up your database to generating profitable emails.
Why Should You Try Diamond Email Marketing?
With most other email marketing platforms, you’ll need to spend a considerable amount of time and money just to get up and running. Not so with Diamond. As the name would suggest, setting up a diamond email marketing program is a straightforward process that requires minimal effort.
Most importantly, you don’t need any previous knowledge of email marketing to get started with a diamond program. You’ll simply need to input a few details about your business, and your database will be ready to go (instructions will be sent to you via email).
What Is A Diamond?
A diamond is the gemstone of choice when it comes to showing someone your love. The four C’s (carat, cut, color, and clarity) make up the commonly accepted standards for diamond quality. The cut, color, and clarity factors all impact the “beauty” of the diamond.
The cut of a diamond determines how well it is suited for the purposes for which it is manufactured. The cut of a diamond affects the brilliance, fire, and scintillation of the stone. Poorly cut diamonds appear dull and lifeless, while well-cut diamonds sparkle and shine like jewels.
A diamond’s cut determines its value. A poorly cut diamond is generally worth far less than a well-cut diamond of the same size.
The cut of a diamond is one of the four factors that determine its value. The other three factors are carat, color, and clarity. Each of these factors individually is important, but taken together they make up what is generally known as the “diamond rating system.”
Setting Up Your Database
The first step in setting up a diamond email marketing program is to determine the location where you’ll host your database. This is commonly referred to as your “mail server.” Take a few minutes to Google the basics of handling email servers, and you’ll be able to find a wealth of information about the topic.
Your mail server will act as the central repository for all of your email accounts. Once you have your database located on a server, you can proceed to the next step.