Are you looking to integrate LeadPages with AWeber? Want to know how to do it right, so you can collect leads and grow your business while making the most of these two amazing tools?
It’s no secret that LeadPages and AWeber are two of the most popular email marketing tools on the market, so it should come as no surprise that numerous businesses have integrated these two tools to benefit from a combined approach. Whether you’re a brand marketer, web designer, or content strategist, there are a variety of ways in which LeadPages and AWeber can work together to grow your business.
In this article, we’ll discuss the various methods through which you can integrate leads from LeadPages into your AWeber campaigns. We’ll also cover some best practices so that you can get the most out of this powerful combination. Let’s get to it.
Use AWeber’s Import tool to collect leads from multiple platforms
One of the great things about the AWeber platform is the fact that it allows you to pull in leads from multiple sources, whether they’re websites, blogs, or social media channels. One of the best parts about LeadPages is the same – the company allows you to grab leads from various platforms, such as Twitter, Facebook, and LinkedIn.
This is why it’s such a valuable asset to have both of these tools. You can use AWeber’s Import tool to pull in leads from various platforms, and then you can utilize LeadPages’ multi-channel publishing to grab more qualified leads and turn them into paying customers. This combination allows you to collect leads from all over the internet, and then see exactly what types of content your audience is consuming (whether it’s social media or websites).
Use AWeber to distribute content across different platforms
While we’re on the topic of leads and content, let’s discuss the other half of the equation – content distribution. Just because you have a large number of leads doesn’t mean that they all need to be funneled into your AWeber account. In fact, you can use AWeber to distribute content to other platforms, such as Twitter and Facebook.
The reason why this is such a powerful tool is that it gives you the ability to continually engage with your audience, without having to constantly refresh your email list to send out new marketing materials. Instead, you can pull in fresh leads, create content that’s relevant to them, and then distribute it across different platforms. The results of this strategy can be seen in the form of organic traffic, leads, and sales.
Use AWeber to create automated email campaigns
Nowadays, marketing automation tools like AWeber are more popular than ever. Designed to handle the massive amounts of emails that come from a typical direct marketing campaign, these tools can do a ton of the legwork for you. That can mean less stress, more time for yourself, and more opportunities to grow your business.
One of the best things about AWeber is the fact that it works with all of the major email services, which means that you don’t need to maintain separate lists for each one. If you’ve been holding off on sending email campaigns, now might be the right time to jump in. While you’re at it, why not try out the Responsive Email Campaigns that AWeber offers. They can handle the various screen sizes of iOS, Android, and desktop clients, so your email will look the same, no matter what device your audience is using.
Use LeadPages to segment and target the right audience
When we’re developing content for marketing campaigns, we often wonder what will resonate most with our audience. Is there a certain niche that will find my content the most useful? What about a specific audience segment?
You can use LeadPages to find your answer. One of the best parts of the platform is the fact that it allows you to effortlessly create, preview, and test different content types, such as infographics, eBooks, and webinars. This feature, combined with LeadPages’ powerful segmentation tools, mean that you can prioritize and target your content to specific demographics, interests, hobbies, and more.
If you’re looking for a tool that will help you develop content for digital marketing campaigns, then LeadPages is worth looking into. With the various tools on the platform, from email marketing and landing pages to webinars and eBooks, you’re sure to find something that will help you grow your business.