If you’re looking for ways to grow your business, then you’ve probably considered turning to digital marketing and email marketing. But why? Digital marketing is more effective than ever before, with 96% of businesses using email marketing and only 4% using social media marketing to reach customers. So it’s clear that email is the digital marketing mode of choice.
Even so, creating an effective email campaign can be difficult. After all, you have more platforms than ever to choose from, more tools than you can use, and more ideas than you can execute. If you need help with choosing the right platform, tools, and content for your email campaign, then this article is for you. Here are some of the best tips on creating a powerful marketing email campaign.
Create A Powerful Subscribers Database
The best way to get more out of your digital marketing is through effective email marketing. According to HubSpot Blogs research, 96% of businesses that use email marketing achieve higher customer engagement and sales with their customers. So it would seem obvious that you should be collecting email addresses of potential customers to send them valuable content and offers. But how do you do that?
You can start by collecting email addresses through opt-ins and builds with tools like MailChimp, Aweber, or Mad Mimi. Plus, you can use tools like GetApp to integrate with hundreds of apps and platforms, such as Shopify, Stripe, and PayPal, to make collecting email addresses easier.
Choose The Right Platform
When it comes to building an email list, you have more choices than ever before. You can use a tool like GetApp to integrate with hundreds of apps and platforms, such as Shopify, Stripe, and PayPal, to make the process of building a database much easier. As a business owner, it’s your job to find the tool that works best for you.
So if you’re looking to create a powerful email marketing campaign, consider these tips. By using the right tools and following the right steps, you’ll be able to take your marketing to the next level.