It’s a common struggle for solo practitioners and small businesses – trying to figure out where to lay down their marketing hat. After all, they may not have the budget or internal resources to build out a full-fledged communications department. Renting offices might sound like a great idea at first – but with limited understanding of how things work in the real world, they could end up in a worse situation than before.
What they need is a smart place that provides the functionality they need at an affordable rate. Enter: the Email Marketing Rental House. With meticulous attention to detail and a clear understanding of what businesses need, this service provides a one-stop-shop for temporary email marketing offices.
Here, we’ll walk you through the steps to take before and after you sign up to see if this is the right fit for your business.
Make Sure You’re Actually Getting A Good Deal
One of the first and most important things you need to do before signing up with any Email Marketing Rental House is to make sure they’re providing you with a good deal. This, of course, depends on how long you plan to stay and how much you need. To find out how much you’re really getting, you need to put in the hours and calculate the cost per hour. Start by factoring in how much you’re spending on gas and maintenance (if you need maintenance, then it’s a bad deal). Plus, how much are you willing to spend on food and additional office equipment (like a conference table).
To get a good feeling for what you’re paying, you can either rent a similar place locally or in another state (if you’re further away). Then, factoring in your own travel time and gas costs, you can work out how much you’re saving (if anything) compared to the cost of renting a traditional office.
Research The Area
Besides getting a good price, you also need to check out the location of the office you’ve been assigned. This is important for a couple of reasons. First, you don’t want to settle for something sub-par just because it was the best available. Second, you need to find a location that’s easy to get to by customers, prospects, and other interested parties.
For example, if you’re in the Albany area and need to travel to Rensselaer for a meeting, you’ll want to make sure that the route is easily accesible. If not, you might want to consider driving to an off-site location and parking your car there – or even staying at a nearby hotel. That way, you can get to your appointment on-time and without any hassles.
Once you’ve found a location that seems suitable (bearing in mind the above criteria), it’s time to move onto the next stage.
Set Up The Desk And Get Your Equipment
You’ll now need to set up your desk and get your equipment. Ideally, you want to have a desk that’s big enough for you to work comfortably and has all the necessary equipment (including a chair, monitor, and keyboard).
To save you the time and energy (and to ensure you have everything you need to get the job done), the staff at the Email Marketing Rental House will set up the desk and furnishings for you, including the chair, keyboard, and monitor.
While this is going on, you can start to unpack your belongings. Take the time to put everything away and make the office look and feel like you.
Do Your Research On The Services They Provide
You’ll need to do some research into what services they provide. As we discussed above, not all offices are created equal, so you need to make sure that the provider you’re considering is up to par.
First, do they have a physical address for you to send emails to? If so, do they offer delivery services to the postal service (UPS or FedEx)? Do they offer business phone service (for you to use as a speakerphone, for example)?
It’s also important to look into what other services they offer. Do they offer any sort of training? Does their office manager speak English?
By doing your research, you’ll be able to tell if this is a good fit for your needs – and if so, you can start working with them right away.
Take Your Time
There’s no rush to sign up with an Email Marketing Rental House. You’re better off taking your time and researching the best possible option for your business. Just remember that the more you know, the easier it will be to make the right decision.
If you have a limited budget and are on a tight schedule, it might be wise to consider less-than-perfect but still usable offices until you can find a more permanent solution.
Once you’ve found a good location, signed a lease, and started working, it’s time to take a deep breath and enjoy your new office. You worked hard for this, so don’t forget to reward yourself by taking a tour of your new workspace every day – maybe even bring a visitor along with you so they can get a feel for what you’re dealing with.