MailChimp is one of the biggest e-mail marketing platforms around, boasting over 17 million users and a variety of features that make it easy to use and grow your list. But did you know that you can integrate MailChimp with almost every other e-commerce software application and social media platform, making it an all-in-one marketing solution?
Why Should You Look At Transfering From MailChimp?
Thanks to the power of email marketing and automation, platforms like MailChimp make sending mass e-mails extremely easy. Just remember to follow a few easy steps to ensure that your e-mails look professional and that you aren’t doing anything illegal (like spamming).
If you’re already using MailChimp and want to continue using it for your e-mail marketing, then the best option is to integrate it with another e-commerce software application, like AWeber. Not only will this allow you to continue using all of MailChimp’s functionality and features, but you’ll be able to take advantage of all of AWeber’s features as well (particularly its affiliate marketing tools).
The Steps to Integrating MailChimp With AWeber
To integrate MailChimp with AWeber, you’ll need to prepare a few things first. You’ll need to have a look at your existing e-commerce store and see what’s available in terms of integrations. Then, you’ll need to prepare the MailChimp account by setting up a few rules and preferences.
Let’s take a look at each step in detail.
Step 1: Check Your Existing E-commerce Store For Integrations
The very first thing you’ll need to do is to go through your e-commerce store and see what’s available in terms of integrations. You can do this by going to My Setup in the dashboard of your AWeber account. Then, click on the Integrations tab and you’ll be able to see all of the applications through which you can integrate your e-commerce store. MailChimp is available for both desktop and mobile e-commerce stores, so you can choose which one to use.
If you already use a different e-commerce software application, like Shopify, then you can get started with MailChimp’s integration process immediately and get all the benefits of the integration without having to rebuild parts of your store. On the other hand, if you don’t use a store builder yet, then it’s time to get started. Building an e-commerce store without integrated marketing is like trying to run a business without a website or social media accounts.
Step 2: Set Up A MailChimp Account
Now, it’s time to set up an account on MailChimp’s side. To do this, simply visit the site and click the big orange Create Account button (or the Get Started button if you already have an account).
You’ll need to enter a valid email address (this can either be your own or a Gmail, Yahoo, or other email address that you own) and then you’ll be taken to the dashboard. From here, you can configure a number of preferences and rules relating to the account you’ve just created. Make sure you use a valid email address when configuring these settings as they will all be sent to you via email.
Step 3: Integrate Your Existing AWeber Account With MailChimp
Once you’ve set up your MailChimp account, it’s time to integrate it with your existing AWeber account. To do this, go to Settings in the dashboard of your AWeber account and then click the Integrations tab. From here, you’ll need to scroll down and click the +Add Integrations button to add a new integration. When adding an integration, you’ll need to choose between either Desktop or Mobile. For the purposes of this tutorial, we’ll be using a mobile e-commerce store (so you’ll be setting up Shopify).
Once you’ve added your e-commerce store to the list of available apps, simply scroll down and click the button next to MailChimp.
Then, you’ll be asked to log in to MailChimp with your AWeber credentials. After you’ve logged in, you’ll see a message at the top of the screen saying that your e-commerce store has been successfully integrated with MailChimp.
To start using the integrated features, simply visit the MailChimp homepage and click the Get Started button. You’ll be taken to a page where you can create and send mass emails using all of the integrated features.
Once You’ve Set Up Both Accounts, Begin Using Them
Like we mentioned before, MailChimp is an all-in-one platform, so once you’ve set it up, you can start using it immediately. While AWeber is a little more complex in terms of features, you can use it as well to build your email list and start sending out emails. (We’ll discuss AWeber’s email marketing features in more detail below.)
If you’ve followed the steps correctly and have a working integration between your AWeber and MailChimp accounts, then all you need to do to begin using the platform is visit the MailChimp homepage and click the Get Started button. You’ll be taken to a page where you can create and send mass emails using all of the integrated features.
While this is one of the simplest ways to integrate two platforms, it’s also one of the most popular because it takes the least amount of effort and can quickly be implemented. As a result, it’s perfect for growing your email list and sending out emails to your audience.
If you’re looking for a no-fuss way to integrate two platforms, then this is the best option. However, if you want to take your email marketing to the next level, then you should look into other options like ClickFunnels and Marketo. (We’ll discuss how to use these platforms in more detail below as well.)
More About MailChimp’s Email Marketing Features
As we mentioned, one of the major benefits of MailChimp is that it integrates with other platforms and applications, like AWeber. This gives you the ability to take advantage of all of these platforms and applications (and MailChimp’s email marketing features) to grow your email list and send out emails to your audience. (It’s also one of the few email marketing platforms that let you do A/B testing—which we’ll discuss in more detail below.)
One great thing about MailChimp is that it makes creating and sending out professional-looking emails incredibly easy. For example, let’s say your goal is to grow your email list and eventually, become a professional speaker or entrepreneur. To do this, you need to be using an email marketing platform that allows you to customize your emails. (And to be honest, there are quite a few ugly emails out there. Designing a perfect email is hard. Letting your creativity free is often times better.)
With MailChimp, you have complete control over the style and layout of your email. And since it’s a reputable company, your emails will look clean and professional.
However, if you want to take your email marketing to the next level, then you should look into other options like ClickFunnels and Marketo. (We’ll discuss how to use these platforms in more detail below as well.)
More About AWeber’s Email Marketing Features
AWeber is a reputable company that’s been around for ages, providing customer support via email and live chat—making it a truly 24/7/365 platform. While AWeber is a little complicated to set up, it provides some great features that allow you to take your email marketing to the next level. (And like MailChimp, AWeber is also available on both desktop and mobile devices so you can use it wherever you go.)
Some of AWeber’s greatest benefits are the ability to do A/B testing (where you try out different versions of your emails to determine which one converts the best) and create re-marketing templates that you can use to send out personalized emails to your customers. (You can use these re-marketing templates to invite customers to events, follow-ups to recent purchases, and more.)
AWeber provides all the tools you need to take your email marketing to the next level. And with their impressive 24/7/365 support team, you’ll never get stuck wondering if they’re going to be available to help you.