Free Email Marketing Course – Get Your Free Certificate Today!

Do you want to know what is the best way to stay in touch with your customers? How about earning a passive income stream while you sleep? Or, how about freeing up time to do the things you love?

If so, then the Free Email Marketing Course is for you.

In this comprehensive course, you’ll learn the ins and outs of email marketing from A-Z, including topics like:

The Basics Of Email Marketing

How does email marketing work? Why should you do email marketing? What are the different types of emails you can send? How do you get started with email marketing?

You’ll also discover the differences between paid vs. organic email marketing, as well as the pros and cons of each. Plus, you’ll learn how to create a free email marketing course to generate leads and grow your business.

Marketing Automation

Do you ever find yourself spending too much time manually doing the most basic tasks? Like, say, sending out weekly email newsletters to your subscribers?

Automation is the key to being efficient, and having more time for the things you want. That’s why you’ll learn how to use marketing automation to efficiently build and grow your email list.

You’ll learn the ins and outs of automated email campaigns, as well as design templates and workflow processes so you can get started quickly.

Lead Management

Have you ever wanted to get more engaged with your leads?

Instead of just getting a regular email newsletter, you can take the initiative to interact with your leads through automated email campaigns, social media, or phone calls.

You’ll learn the ins and outs of lead management, from getting new leads to converting them into customers, to tracking performance so you can make smart decisions and improve effectiveness.

Segmentation And Targeting

Targeting and Segmentation are crucial to any marketing campaign, but especially to email marketing.

You’ll learn how to effectively segment your audience so you can send the right messages to the right people. And you’ll discover how to target audiences in various ways, including geolocation, device, and engagement history.

With segmentation and targeting, you can ensure you’re reaching your audience, and that you’re conveying the proper message. If you’re not sure how to accomplish this, you can use our inbound marketing tool, Mailchimp, to effortlessly create segmented and targeted email campaigns.

Content And Creative

If you’re an email marketer, you’ll inevitably be asked to create content for your inboxes to deliver to your subscribers.

Luckily, you can use the content and creative you’ve already created to supplement your email marketing efforts. Instead of creating a whole new piece of content, you can use what you’ve already got to engage your audience.

You’ll discover how to create compelling and interesting content that will make your email subscribers engage with you, and how to use this content to engage with your audience across different channels.

Sales/Marketing Channels

Depending on how you want to approach marketing, you may want to look into the different sales and marketing channels.

You can use social media to drive traffic to your website, you can send emails to get leads, and you can even use text messages to engage with potential customers.

You’ll discover the pros and cons of each of these channels, and learn how to use them effectively to grow your business.

Analytics

Don’t know what types of emails work best for you? Or, which ones result in the most sales? Or, how about which one of your online marketing efforts resulted in the greatest profit?

With Analytics, you can easily track the results of every decision you make, and understand which ones led to the best long-term results. That means you’ll always be able to improve your performance, and grow your business.

Lead Management

Have you ever wanted to get more engaged with your leads?

Instead of just getting a regular email newsletter, you can take the initiative to interact with your leads through automated email campaigns, social media, or phone calls.

You’ll learn the ins and outs of lead management, from getting new leads to converting them into customers, to tracking performance so you can make smart decisions and improve effectiveness.

Optimization

Did you know that Google, the most popular search engine, often times favors blogs and websites with a lot of content? And that well-written content can often times outperform professionally-created ads?

You’ll discover how to utilize content and keywords to establish your blog or website as an expert in your niche, and how to use SEO to get more traffic to your site. And you’ll start to see SEO as a powerful tool to grow your business.

Email Marketing Strategy

When you’ve got a solid foundation of knowledge around email marketing, you can develop a clear strategy for your next move.

You’ll learn when and when not to use email marketing, the dos and don’ts of email marketing, and how to integrate various tools to make your job as an email marketer easier.

Along with the Free Email Marketing Course, you’ll also get a copy of our email marketing guide, which we developed to help you understand and implement email marketing strategies.

This comprehensive course will give you the basics down pat, and get you started creating automated and personalized email marketing campaigns on your own. Or, if you’re looking to grow your business, you can use our tool, Mailchimp, to effortlessly create segmented and targeted email campaigns.

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