You’ve decided to create separate email lists for your blog or website, a decision that may seem obvious since you’re starting to run multiple blogs or websites from one location. You’ve made the right choice! With fewer distractions and less chaos, you’ll have the time to get back to creating content that will help people, and to stay focused on your goals instead of having to constantly respond to email.
What you may not have considered is just how much control you have over what happens in your email list. With AWeber, you can create multiple lists, and you can even customize the content even further. Let’s take a look at how to make separate email lists in AWeber.
Step one: Create several email address lists
Since you’re about to dive into AWeber and are already considering making separate email lists, it’s a good idea to take some time to see how the platform handles multiple emails. To do this, log into your AWeber dashboard and click the ‘Lists’ button. Voila—you’ll see a list of your existing email lists. You can create as many lists as you want, and you can make them private or public.
If you go with the private list option, you’ll be able to keep your list members completely private—no emails, no spam, and no one being able to join your list without your permission. The public list option is great for boosting your blog’s reach since everyone can join your list and receive your emails. However, if you go with this option, you’ll want to consider whether or not you want to keep your list members private or open your list to the public. If you go with the public option, you can rest assured that your list members will never be spammed, and they will always be able to unsubscribe from your email list if they want to. Once you’ve made your choice, click the ‘Create List’ button, and you’ll be brought back to your email list creation interface.
Step two: Create a different email layout for each list
Now that you have several email lists, it’s time to give them some individuality. Just because you have several email lists doesn’t mean that they have to all look the same. Thankfully, you can use AWeber’s List Customizer to give each list a unique design. To do this, navigate to the ‘Lists’ page on your dashboard and click the ‘List Customizer’ button. You’ll then be brought to a page that allows you to fully customize the look and feel of your email lists. Click the ‘Design’ tab to get started.
From here, you can choose which elements you want for your list’s design, and you can add or remove things from the page as you see fit. You don’t have to go with the same background image or color scheme for each list, and you can add as many email templates as you want.
Step three: Set up email subscription forms for each list
This is another obvious step, and one that you’ll have to take care of sooner or later. Once you’ve given each list a unique look, it’s time to set up email subscription forms for each list so that people can subscribe.
To do this, navigate back to the ‘Lists’ page on your dashboard and click the ‘Subscription Forms’ button. You’ll then be brought to a page where you can set up a form for each list. Just choose a form type (such as the HTML form or the email form), give the form a title, and set the default field values. You can use the form’s input field to enter the list’s name (or a variation thereof) and to determine how you want the form to look. Click the ‘Create’ button to save your settings and you’ll then be brought back to your dashboard.
Step four: Set the email template for each list
Now that you have your email lists set up with unique designs and you’ve added email subscription forms, it’s time to set the email template for each list. You can use AWeber’s List Settings to give each list a specific email format.
To do this, navigate back to the ‘Lists’ page on your dashboard and click the ‘List Settings’ button. Here, you can set the email template for each list. Just choose the template type (such as HTML or Text), give the email a subject line, and enter a message. You can use the ‘To’ and ‘Cc’ fields to specify who you want to send your email to and who you want to cc. Remember: you can use the ‘Reply’ feature to respond to individual emails as they come in. Plus, you can use the ‘List’ feature to manage your lists from here. To make things easier, you can use the bulk change feature to switch between templates. This way, you can make changes to all your list settings at once. When you’re satisfied with your choices, click the ‘Update Settings’ button.
Step five: Customize the email content for each list
The final step in the configuration process is to give each list some custom content. You can use the List Options page to do this. Just click on the list name, and you’ll be brought to a page where you can enter content into a number of fields. You can add a header, add and remove images, and you can use the ‘Enter Content’ field to put content in the headline, first paragraph, and signature of your email. Since you already entered a unique design for your email lists, you’ll have to go through the header, first paragraph, and signature fields one at a time.
But don’t worry—this is definitely doable. When you’re finished, just click the ‘Update List’ button to save your changes and you’ll then be brought back to your dashboard.
As you can see from the steps above, AWeber makes creating and maintaining multiple email lists very easy. Not only can you give each list a unique look and feel, but you can also use List Customizer to give each list a specific email format. Plus, you have several other options available to make managing your lists even easier. For example, you can use the ‘Aware’ add-on so that when people leave negative feedback or enter “unsubscribe” in the subject line, you’ll be notified of this automatically. Or, if you have a large number of lists, you can use the ‘Full-Site’ plan so that you can manage all your content from one place. These and other add-ons are all available on the AWeber website. Thanks for reading! We hope this article has helped you. If you have any questions, feel free to contact us via the ‘Ask AWeber’ support channel at https://docs.aweber.com/support/ or via email at support@aweber.com.