For independent consultants who focus on digital marketing and growth hacking, working remotely can be highly beneficial. You can work remotely for a company that provides office amenities, such as a kitchen and coffee machine, or you can opt for a virtual assistant to handle administrative tasks, such as creating email campaigns and tracking website metrics.
However, in order to work remotely you will need a solid foundation. Since businesses are evolving and people are becoming more mobile, business owners who want to grow their company internationally will need to adapt. Building a successful business from the ground up will require some innovative thinking and a keen eye for detail.
Rocket Genius Gravity Forms
Gravity Forms provides a free, hosted spreadsheet where you can collect and organize client contact information, order forms, quote requests, and more. The form building process is super-user-friendly and doesn’t require any previous experience.
Since many forms exist in one place, it’s much easier to find the information you need when you need it. You don’t want to be searching for a quote request that was sent three weeks ago because the customer services department has changed since then and the old email address is no longer active.
Gravity Forms is the perfect tool for building forms, sending out mass emails, and tracking business metrics, because it’s free, hosted, and simple to use.
AWeber is a free, email marketing service that allows you to create custom email campaigns without needing a marketing professional to help you out.
If you’ve ever used MailChimp, you’ll have no trouble getting started with AWeber. Even if you’ve never done email marketing, you can still use AWeber’s drag-and-drop template system to create stunningly professional emails that will catch the attention of potential customers.
AWeber is ideal for businesses that want to quickly and easily send personalized emails, such as opt-in thank you emails or emails promoting a special offer or discount. If you have a large list, you can also use AWeber’s automated email campaigns that will ensure you never miss a chance to communicate with your audience.
AWeber’s Add-on is a free app that provides additional features to help you organize and send your emails. You can use the Add-on with AWeber’s free plan or premium plan, which provides additional features, including autoresponders.
You can use the Add-on to create a wish list to keep track of all the information you need for a particular project.
For example, if you’re working on creating an email campaign and you need to track click-through rates and open-rates for different subject lines, you can create a wish list for that campaign. When you’re ready to send the campaign, you can pull the information directly from the Add-on. This saves you from having to find the raw data again in Gravity Forms.
The Add-on is also great for users who want to keep track of the form submissions they’re receiving. For example, if you’re running a webinar marketing campaign and you want to be able to track which webinar drew the most attendees, you can create a wish list for that webinar and then use the Add-on to track the results.
The Add-on provides you with a search bar that you can use to find the information you need. You don’t need to sift through dozens of PDFs to find the one you need. The entire database is right at your fingertips.
The information is then displayed in a list format, making it easy to review and find. You can sort the results by various categories, including name, email address, phone number, and other attributes, making it easy to find the specific information you need.
Why these three tools?
Collectively, these three tools provide you with everything you need to grow your business successfully. While you may not need a complete CRM system to get started (Typeform comes highly recommended), at the very least, you will need a way to store client information, track form submissions, and send out personalized emails.
If you have a large list of prospective customers and you want to stay organized while sending out mass emails, you can use AWeber’s free plan. If you’re looking to create professional emails that you can use to grow your list or sell more products, you can use Gravity Forms. If you want to keep track of all the forms you’ve created, you can use the Add-on for AWeber.
In summary, you can use these three tools to successfully operate a marketing & sales business online. Working remotely is ideal for those who want to keep their flexibility while having the freedom to work remotely. Since many businesses are switching to remote working, it’s important to have the right tools to make it easy and stress-free.