You’ve reached the end of your weekly food shopping trip, and this email is yet another list of foods you’re supposed to have on hand for the coming week. But instead of feeling relieved that your shopping trip is over, you feel a sense of anxiety because you still have a lot to do, and you don’t know where to start. Maybe you want to cook dinner for your children or you need to get some groceries for an event you’re going to – there are just so many things to do, and you don’t want to make a mistake. You’ll feel intimidated just thinking about all the things you need to do, and you’ll wonder if it’s really worth it – isn’t the fun of cooking gone just a little too far?
When you’re faced with so many tasks, how can you make sure you get everything done on time? You can’t, and that’s what makes it so frustrating. When you reach this point in your life, you realize that you simply can’t do everything yourself, especially if you want to keep your sanity. That’s why you ought to consider using a virtual assistant (also known as a VA). A VA can help you keep track of all your responsibilities, so you can focus on what’s important to you and get things done in a timely manner.
Most virtual assistants come with a lot of features and functionality, and they can get pretty sophisticated. They can search for information, open your emails for you, schedule your tasks, and much more. They can also help you with everything from email marketing to blog-writing to social media tasks, so they can really do everything for you, with the exception of cleaning the house, of course.
Get The Most Out Of Email Marketing With These Tips
To get the most out of your email marketing campaigns, download the Marketo Toolkit for Gmail. With this tool, you can perform keyword research, segment your lists, and track the performance of your campaigns. You can use the Toolkit for free, but you can upgrade to the premium version for just $5 per month. It’s worth it. The free version allows you to perform all these tasks, but you’ll only see the results of your campaigns after you upgrade.
Once you’ve installed the Toolkit for Gmail, you’ll see a “+” icon in the top right corner of your Gmail window. Just right-click on this icon and select “Create Campaign.”
A campaign is basically a collection of email messages you want to send out to your audience. So, when you create a new campaign, you’ll have the option to choose from a variety of templates designed by marketers from brands like Microsoft, HP, and AT&T.
You can add all the emails you want to your new campaign, as well as any accompanying images, such as logos, product shots, or infographics. You can also set a date and time that the campaign will end – after that date and time, the campaign will no longer be available to be sent out. You can create multiple campaigns for your organization, so you can send out separate emails to different groups of people.
When you click on the “Plan” button in the upper right corner of the window, you’ll see a list of all your campaigns. You can either choose to continue with one of these campaigns, or you can create a new campaign from scratch.
Use Keywords When You Create Your Emails
When you’re entering words and phrases into the text box labeled “Subject: ” (at the top of your email message), you’re performing keyword research. When you do this, you’re looking for the right keywords, which are short, easy-to-remember phrases that accurately describe your content.
For example, if you’re selling hair extensions, and you enter the word “hair,” you’ll see a list of all the results that Google predicts you’ll find if you enter “hair” as a keyword. You can use these results to help write your email subject line, as well as to find and segment potential customers.
You can use several keywords in your subject line and throughout your email’s content, but you should avoid going overboard. Overusing keywords can make your emails look like generic pitches, and you don’t want to do that. It’s best to keep it brief and to the point.
Choose Keywords That Are Important To Your Target Audience
If you want your emails to be read, you need to focus on choosing the right keywords. But, you also need to make sure that these keywords are important to your target audience. If you’re not sure who your audience is, ask yourself these questions:
- Who am I sending this email to?
- What do they need or want?
- What are they searching for?
- What would make them choose my product or service?
In the example above, we focused on hair extensions, so the answers to these questions might be:
- I’m sending this email to someone who wants quick, easy solutions to their hair-care needs.
- They need longer, bouncy hair.
- They’re searching for reviews about hair extensions.
- I’ll use the word “hair” a lot in my email, because that’s what my product is for.
Avoid Using Keywords That Are Too Generic
When you choose your keywords, you want to make sure that they are specific and meaningful. But, you don’t want to choose too generic a term, either. If you’re not sure whether or not a keyword is too generic, test it out. Choose one word, and see how many results you get when you enter it into the search bar at the top of your web browser. If you get too many results, you’re probably using a keyword that’s too generic.
For example, if you want to send an email to someone in Australia, you could enter the word “Australia” into the search bar, and you’ll see a whole lot of results appear. But, if you wanted to send the email to someone in New Zealand, you’d need to change your keyword to “New Zealand” – because Australia is a country, and New Zealand is its own independent country. So, if you want to reach someone in Australia, you can’t simply enter the word “Australia” into the search bar, because it will only bring up results about the country.
How To Get The Most Out Of The Free Version Of Marketo
If you don’t have a budget for email marketing, you can still use Marketo to get the most out of your email campaigns. The free version comes with all the basic functionality you need to get started, and you can perform all the tasks described in this article, as well as many others. But, the catch is that you need to manually create emails – there’s no automatic approach like there is with the paid version.
If you want to take advantage of all the functions in Marketo, you can upgrade to the premium version for just $5 per month. This version allows you to perform all the tasks described in this article, and many more. The difference is that you don’t need to create emails manually. The tool will do it for you.
What if you’re on a tight budget but you still want to use a tool to get the most out of your email campaigns? You can try using Campaigner. With this tool, you can perform all the basic tasks that you can in Marketo, as well as access advanced features like landing pages and autoresponders.
You can get started with a free trial of Campaigner. Once you’ve tried it out, you can purchase the premium version, which is more functional and offers additional features, for just $5 per month. So, instead of creating emails manually, you can let the tool do it for you.
Get The Most Out Of Your Blog With These Tips
A blog can be a great way to get the word out about your business and generate interest in your product. But, if you want to make sure that you get the most out of your blog, you need to follow certain guidelines.