In today’s world, email is one of the most essential parts of any business. The ability to connect with customers through a simple yet effective email is what makes some companies large, well-known brands, while others struggle to compete. There are, however, many small businesses that effectively use email marketing to grow their business. If you’re looking for a new email marketing platform for your business, then the field is incredibly competitive. There are numerous providers available that offer specialized tools for small businesses, all claiming to be the best choice for your needs. In our latest article, we will discuss seven of the best small business email service providers that offer a free trial so you can test their services and see how they compare to each other.
Hootsuite is the #1 choice for small businesses seeking a simple, yet robust, platform to help them grow and prosper their businesses. The tool allows users to create compelling content, such as emails, social media posts and more, and then distribute it to the appropriate channels – all without the need to be a technical expert. The service also offers tools to easily integrate with other platforms and software, such as WordPress, Shopify, and Google Apps. Lastly, Hootsuite is completely free, with no paid plans available to new customers. This makes it one of the most popular choices among prospective customers seeking a free trial.
Another one of the best email marketing platforms for small businesses is MailChimp. The service is incredibly easy to use and setup, and doesn’t require any advanced technical knowledge to get started. It will even walk you through the process step-by-step. All you need to do is enter your email address, and then you’re good to go. You can also integrate with other platforms and software, such as Shopify, Instapaper, and Google Sheets, to automate the distribution of email campaigns and optimize performance.
MailChimp is available as a free trial, with no paid plans offering additional features. This also makes it fairly inexpensive, especially for the amount of value it provides. If you’re looking to take your email marketing to the next level, or just want to try out a new platform, then MailChimp is a great choice.
If you’re looking for the best value for your dollar, then you should probably consider ActiveCampaign. Similar to Hootsuite and MailChimp, ActiveCampaign’s goal is to make email marketing easy for everyone – even non-techies. This can be attributed to its simplistic design and intuitive functionality. The tool is designed to make adding email campaigns and tracking performance easy, even for those with little to no experience.
One of the unique things about ActiveCampaign is that it focuses on customer experience (CX) – something that is increasingly important to businesses, especially small ones. The service is free for up to 1,000 email contacts, after which point it will ask you to upgrade to take advantage of all its functionalities. ActiveCampaign is available as a free trial, with no paid plans. If you’re seeking a robust, yet easy-to-use email marketing platform, then ActiveCampaign is the perfect choice.
Unbounce is all about simplifying the online buying process for businesses. The tool aims to make it easy for customers to get what they want without having to go through a series of complex steps. If you’re seeking a one-stop shop for all your online marketing needs, including email marketing, then unbounce is a perfect choice. Similar to ActiveCampaign and Hootsuite, unbounce also focuses on customer experience, making it easier for businesses to achieve excellence.
The best part about unbounce is that it makes it easy to track the performance of your email campaigns, down to the individual email. This means you can identify the action taken by each individual recipient, and track the success of your campaigns, one email at a time.
Drip is the simplest of all the SME providers we’ve discussed, yet it offers a variety of useful features. The tool was built with online marketing in mind, making it easy for businesses of all sizes to get the results they want. Similar to Unbounce, Drip also simplifies the online buying process for customers – making it very easy for them to find what they want, and getting them to the point of making a purchase, in the least amount of steps possible. Drip is completely free, with no paid plans available. This makes it a great choice for those seeking a free trial.
The last company on our list is HubSpot. The HubSpot Marketing Platform is a complete suite of online marketing tools designed for small businesses. Similar to Drip and Unbounce, HubSpot also seeks to make the process of launching and operating a business as easy as possible. HubSpot has actually created a special bundle specifically for businesses that are just getting started.
The best thing about HubSpot is that it brings order to the chaos often found in online marketing – making it incredibly easy to follow and implement. This is important because a lot of businesses fail after putting in the effort to implement a marketing plan, but without the proper order, the whole process falls apart.
The HubSpot Marketing Platform is a one-stop shop for all your needs, including email marketing. Similar to Unbounce and Drip, HubSpot provides customers with everything they need to get started, without the need to sign up for a hosting account or purchase expensive software. This makes it ideal for those seeking a free trial, or just want to save money while getting started.
If you’re interested in a free trial, or just want to save money while getting started, then HubSpot is the perfect choice. Its robustness, coupled with its ease-of-use and customer focus, makes it a solid choice for business owners seeking to take their marketing to the next level.
At the end of the day, no matter which platform you choose, email is important to your business. It’s the best way to connect with customers, and allow them to find your company and learn more about it. It also helps you stay connected with existing customers, and allows you to remind them of your company when they have a need for your product or service.
No matter which platform you choose, remember to focus on the value it provides. Look for a provider that offers useful features, and who is committed to customer experience – and you’ll be on your way to a successful email marketing campaign.